In specialist markets engaging the KOL’s into key programmes and driving effective communications is crucial to the success of a new and exciting products. We believe that KOL’s should be involved at very early stages of a product development and by working together with them shaping the marketplace in advance of launch.

The Managing Director and Associates of Otago Healthcare Consulting have been working with Key Opinion Leaders in secondary care in the following therapy areas

• Interventional Cardiology                
• Cardiology
• Hepato-Bilary & Pancreatic Surgery
• Obstetrics and Gynaecology
• Pain

Our relationships and key programmes implemented with KOL’s in these therapeutic areas have led us to shape key markets in terms of clinical practice and product endorsement. 

Our goal is to work closely with your product teams and the KOL’s to ensure that they establish a strong platform for product endorsement. We will work with you on;-

1. Identifying key NHS and Clinical KOL’s
2. Interpretation of key clinical data and outcomes on product positioning
3. Marketing Strategies
4. Developing national initiatives for patient education and product awareness
5. Developing effective communications with the opinion base
6. Development of local trials and product registries
7. Advocacy of products in pre-launch